Advertisers don’t need your name to know a surprising amount about you. By combining signals like the sites you visit, your device details, approximate location, and in-app behaviour, adtech companies can infer interests, income brackets, shopping intent, and even whether you’re likely to subscribe, churn, or travel soon. If you’re searching for how advertisers track […]
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For years, it felt like the internet was moving in one direction: more access, more choice, and fewer borders. That trend has slowed—and in many places, reversed. Internet freedom is declining because governments, networks, and platforms now have stronger incentives (and better tools) to control what people can see, say, and do online. At the
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Data retention rules decide how long internet and communications companies must store information about your activity. For everyday users, that usually means metadata (who you contacted, when, from which IP address, and sometimes which service you accessed) rather than the content of messages. These requirements vary widely by country, change often after court rulings, and
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Most people imagine surveillance as someone “reading” their messages, but government monitoring is usually broader and more routine: tracking which services you connect to, when, from where, and for how long. That information (often called metadata) can reveal patterns about work, travel, relationships, health, and politics—sometimes without ever decrypting a single webpage. This article explains
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